Our Approach

Learn more about Harmoney Leads DEMYSTIFY framework - leveraged to accelerate digital transformation

DIGITAL MARKETING

Our Proprietary Framework

Experience is whatever the customer perceives it to be, and as a brand you can’t control it completely. What you can do is influence that experience by being very intentional about where and how you deliver what the customers need and create experiences that create advocacy.

The challenge is to manage the complexity of multiple touchpoints across a number of different channels which make up the typical customer journey.

It goes without saying that great planning and articulation of the strategy is half the work done. Based on our deep design and technical experience, we have crafted the DEMYSTIFY framework to provide a calibrated approach to every transformation engagement, be it big or small.

The DEMYSTIFY Framework is our proprietary digital framework that is leveraged across all client projects. It unlocks your content and data to accelerate digital transformation and deliver endearing digital experiences that engage, convert, and grow across channels.

Our DEMYSTIFY framework consists of the following stages that will be leveraged as a whole or as individual modules depending on the engagement model.

list-image

Deploy

Deploy all the technologies and design elements together after thorough QA and user testing

list-image

Support

Support the deployed components to ensure digital experience ecosystem meets its stated business objectives

list-image

Market

Digital marketing to promote the reimagined brand, acquire new customers and retain existing customers for continued business impact

Value Addition

Marvate Leads brings you expertise around building compelling customer experiences, through an approach that’s simple, practical, engaging and entrenched in digital.

We help you create a customer experience that is consistent, differentiated, builds loyalty and converts thought into action. By leveraging AI, data analytics and our proprietary DEMYSTIFY Framework, we help you influence customers by understanding their path to purchase.

Our people manage brands and products, both large and small, across a range of sectors, worldwide. And we’ve specialised for long enough to know what works …and what doesn’t.

Business Benefits

Our mission is to design customer experiences that are responsive to the user and the environment, able to shape-shift and stay relevant to changing customer needs. Be it implementing digital transformation across the enterprise to become innovative, or simply increasing engagement scores, we can do it all.

list-image

Digital Experience Management

Create and deliver inspiring digital experiences across the buyer’s journey to increase engagement and grow revenue.

list-image

AI-Powered Personalization

Use personalized, relevant content to differentiate and compel users to action though the power of AI and analytics.

list-image

Omnichannel Marketing

Deliver contextual experiences wherever customers may be and stay relevant each time.

list-image

Create inspiring experiences

Deliver the visually rich, engaging and interactive experiences that customers demand.